Thursday, June 24, 2004

Plea to the media: A plea to the members of the media. We, the people, need not be faultless.

For centuries people have had things to say, people have always had their opinions. Well, this is a period in history, a revolution in the information world. Today, almost anyone gets to be heard. And with every positive, there has to be a flip side. The information equals power law has taken on a new meaning. It has almost made gods out of the pundits of the world. Its time for the pundits of the world to have their say. The spotlight is on you. Silence is a crime, caution must be disregarded. There are people to listen and you the pundits, must speak.
And what is it that is actually being said? Sadly, it does not seem to matter anymore.
Words seem to have lost their worth.
How often have observers, specialists, journalists, analysts, the media in general been wrong with their opinions and views? Are we going to realize that everyone is human and everyone is prone to error, even the person with the most experience in the world and one who has the respect of the entire world audience.

My plea is simple and it is directed to everyone. Firstly and particularly to the journalists, former "greats" and commentators, to the specialists and the know alls. Everyone with a powerful voice and a comfortable armchair to deliver it from. Please , pause to think and reconsider the power of your voice. With the spotlight so fierce, your words make or break lives and careers. Your words can glorify or demolish and often this can be rather unfair and unjust. And what with the audience, eager to listen , desperate to hear and passionate as ever. Please understand that we are not meant to be pawns in this game. Although you have the strings to make it work that way.

What you say has power and with it must come great responsibility. This being a quote from a Spiderman movie , I’ am surprised to see how true it actually is. Journalists have always had this power, whether they know it or not, and with the world as it is today, this power has been granted to one and all. Everyone who has the experience and has knowledge of the alphabet is in. Everyone has a pen and so everyone must speak.
My suggestion to you writers and journalists is to focus on the positives and be careful with the negatives. Be careful with your negative comments because they can sting. Be fluent with your praise because it travels a lot slower.
Cause that is the way we audience are.

We are quick to pounce on the negatives and are less interested in the positives. We choose what we want to believe and what we want to hear and you are there to deliver it. With so much being said everyone has their words they want to listen to.
And secondly, my plea to the audience, we have to begin to look more closely at what is being said rather than who it is who's actually saying it. We all have our opinions and we can all be wrong, cause we are all, after all, only human, only human.

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